A free service from Google that collects and analyzes website visitor statistics. Google Analytics allows you to track the number of visits to the resource and also the actions of each user who visited the site. The service allows you to track different types of events, including e-commerce.
Google Analytics
GA
Related terms
- Facebook Pixel — a code fragment embedded in the body of the site that allows you to track the traffic and behavior on the site of users who came through advertisements on facebook and instagram.
- Google Ads — a service for placing contextual display and search advertising, created by google.
- Google AdSense — a service developed by google that allows website or application owners to place advertisements automatically selected by the system based on the content published on the resource (contextual ads).
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